Fortell venner om denne varen:
Marketing Strategies: New Approaches, New Techniques - The Best of Long Range Planning Malcolm Mcdonald 1st edition
Pris
NOK 1.719
Bestillingsvarer
Forventes levert 24. des - 1. jan 2026
Julegaver kan byttes frem til 31. januar
Legg til iMusic ønskeliste
eller
Marketing Strategies: New Approaches, New Techniques - The Best of Long Range Planning
Malcolm Mcdonald
Reflects the key contemporary issues and developments in marketing strategy that face organisations. This work examines a range of changes that are taking place in marketing that both demonstrates the state of marketing technique and provides a glimpse of where marketing is heading.
308 pages, Illustrations
| Media | Bøker Innbunden bok (Bok med hard rygg og stivt omslag) |
| Utgitt | 25. august 1995 |
| ISBN13 | 9780080425726 |
| Utgivere | Emerald Publishing Limited |
| Antall sider | 308 |
| Mål | 156 × 234 × 19 mm · 607 g |
| Språk | Engelsk |
| Redaktør | McDonald, Malcolm |