Freemium Economics: Leveraging Analytics and User Segmentation to Drive Revenue - The Savvy Manager's Guides - Seufert, Eric Benjamin (Editor, Mobile Dev Memo) - Bøker - Elsevier Science & Technology - 9780124166905 - 8. mars 2014
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Seufert, Eric Benjamin (Editor, Mobile Dev Memo)
Freemium Economics: Leveraging Analytics and User Segmentation to Drive Revenue - The Savvy Manager's Guides

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Presents a practical, instructive approach to successfully implementing the freemium model into your software products by building analytics into product design from the earliest stages of development. This book provides guidelines for using data and analytics through all stages of development to optimize your implementation of the freemium model.

254 pages, Illustrated

Media Bøker     Pocketbok   (Bok med mykt omslag og limt rygg)
Utgitt 8. mars 2014
ISBN13 9780124166905
Utgivere Elsevier Science & Technology
Antall sider 254
Mål 232 × 189 × 13 mm   ·   538 g

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