Business Strategy: An Introduction - Edgar, David (Caledonian Business School, Glasgow) - Bøker - Bloomsbury Publishing PLC - 9780230218581 - 1. april 2011
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Business Strategy: An Introduction 3. utgave

Edgar, David (Caledonian Business School, Glasgow)

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Fr. 83,49

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Business Strategy: An Introduction 3. utgave

Business Strategy is a compact, plain-speaking textbook for those approaching strategy for the first time. Key features include: international case studies; chapters on current issues such as CSR, emerging markets and new technologies; hot topics: research project areas to investigate, and guru guides: bite-sized bios of key thinkers in the field.


392 pages, 68 colour illustrations, 50 figures, 27 black & white tables

Media Bøker     Pocketbok   (Bok med mykt omslag og limt rygg)
Utgitt 1. april 2011
ISBN13 9780230218581
Utgivere Bloomsbury Publishing PLC
Antall sider 392
Mål 184 × 250 × 21 mm   ·   750 g