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Licensing Best Practices: Strategic, Territorial, and Technology Issues
R Goldscheider
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Licensing Best Practices: Strategic, Territorial, and Technology Issues
R Goldscheider
The LESI Guide to Licensing Best Practices: Additional Strategic Issues and Contemporary Realities is a collection of sophisticated, cutting-edge articles written by experts at the top of their craft. It provides a real-world analysis of what is happening in licensing today and the opportunities and challenges that lie ahead.
312 pages, Illustrations
| Media | Bøker Innbunden bok (Bok med hard rygg og stivt omslag) |
| Utgitt | 9. mai 2006 |
| ISBN13 | 9780471740674 |
| Utgivere | John Wiley & Sons Inc |
| Antall sider | 312 |
| Mål | 188 × 259 × 28 mm · 767 g |
| Språk | Engelsk |
| Redaktør | Goldscheider, Robert |
| Redaktør | Gordon, Alan H. |
