Advances in Business and Management Forecasting - Advances in Business and Management Forecasting - Kenneth D Lawrence - Bøker - Emerald Publishing Limited - 9780857242013 - 8. oktober 2010
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Advances in Business and Management Forecasting - Advances in Business and Management Forecasting

Kenneth D Lawrence

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Advances in Business and Management Forecasting - Advances in Business and Management Forecasting

Presents advanced studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title covers such topics as: sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, and more.

256 pages, ill

Media Bøker     Innbunden bok   (Bok med hard rygg og stivt omslag)
Utgitt 8. oktober 2010
ISBN13 9780857242013
Utgivere Emerald Publishing Limited
Antall sider 256
Mål 169 × 237 × 28 mm   ·   498 g
Språk Engelsk  
Serieredaktør Lawrence, Kenneth D.
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