Cult of Analytics: Data analytics for marketing - Steve Jackson - Bøker - Taylor & Francis Ltd - 9781138837997 - 26. november 2015
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Cult of Analytics: Data analytics for marketing 2. utgave

Steve Jackson

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Cult of Analytics: Data analytics for marketing 2. utgave

This new edition of Cult of Analytics has been thoroughly updated, now including the latest developments in Google analytics and how get the best from it as a tool, as well as Facebook analytics and Twitter insights. It's also been expanded to include exercises, new cases, references and bibliography for students and tutors using the book as a text.


200 pages, 10 black & white illustrations, 16 black & white tables, 2 black & white halftones, 8 bla

Media Bøker     Pocketbok   (Bok med mykt omslag og limt rygg)
Utgitt 26. november 2015
ISBN13 9781138837997
Utgivere Taylor & Francis Ltd
Antall sider 202
Mål 149 × 243 × 12 mm   ·   402 g
Språk Engelsk  

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