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Customer Experience Management: Enhancing Experience and Value through Service Management New edition
Jay Kandampully
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Customer Experience Management: Enhancing Experience and Value through Service Management New edition
Jay Kandampully
Although a nascent field of research, customer experience management has become an important research and management topic in today's interconnected world. This book highlights how service management can be most effectively used to create positive customer experiences in all industry sectors.
420 pages
| Media | Bøker Pocketbok (Bok med mykt omslag og limt rygg) |
| Utgitt | 18. februar 2015 |
| Opprinelig utgitt | 2014 |
| ISBN13 | 9781465241078 |
| Utgivere | Kendall/Hunt Publishing Co ,U.S. |
| Antall sider | 420 |
| Mål | 192 × 236 × 25 mm · 689 g |
| Språk | Engelsk |
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