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Handbook of Research on Transmedia Storytelling and Narrative Strategies
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Handbook of Research on Transmedia Storytelling and Narrative Strategies
Explores the connections between consumers of media content and information parts that come from multimedia platforms, as well as the concepts of narration and narrative styles. Featuring coverage on a wide range of topics such as augmented reality, digital society, and marketing strategies, this book explores narration as a method of relating to consumers.
510 pages
Media | Bøker Innbunden bok (Bok med hard rygg og stivt omslag) |
Utgitt | 6. juli 2018 |
ISBN13 | 9781522553571 |
Utgivere | IGI Global |
Antall sider | 510 |
Mål | 1,76 kg |
Språk | Engelsk |
Redaktør | Erdem, M. Nur |
Redaktør | Resuloglu, Filiz |
Redaktør | Yilmaz, Recep |