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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
W. Chan Kim
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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
W. Chan Kim
A global phenomenon now published in a record 44 languages. Over 3.5 million copies sold. A bestseller across five continents.
256 pages, illustrations
| Media | Bøker Innbunden bok (Bok med hard rygg og stivt omslag) |
| Utgitt | 20. januar 2015 |
| ISBN13 | 9781625274496 |
| Utgivere | Harvard Business School Publishing |
| Sjanger | Engelsk, Non-fiction, Div. |
| Antall sider | 320 |
| Mål | 236 × 167 × 28 mm · 638 g |
| Språk | Engelsk |
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