Reimagining and Reshaping Events: Theoretical and practical perspectives - Wrathall, Jeffrey, PhD (Event Management Lecturer and Course Leader, Faculty of Higher Education at William Angliss Institute, Melbourne, Australia) - Bøker - Goodfellow Publishers Limited - 9781911635888 - 5. januar 2022
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Reimagining and Reshaping Events: Theoretical and practical perspectives

Wrathall, Jeffrey, PhD (Event Management Lecturer and Course Leader, Faculty of Higher Education at William Angliss Institute, Melbourne, Australia)

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Reimagining and Reshaping Events: Theoretical and practical perspectives

A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues.


256 pages, 40 Figures

Media Bøker     Pocketbok   (Bok med mykt omslag og limt rygg)
Utgitt 5. januar 2022
ISBN13 9781911635888
Utgivere Goodfellow Publishers Limited
Antall sider 256
Mål 245 × 191 × 20 mm   ·   572 g