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Public Relations, Values and Cultural Identity New edition
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Public Relations, Values and Cultural Identity New edition
The published research shows the profession is facing crucial changes: the existence of new organisational structures better aligned with the social demands; the birth of new techniques to interact with organisations in a more trustworthy manner; and the growing pressure by social groups that act against and for social values, ideas and identities.
398 pages, 62, 33 graphs., 29 tab.
| Media | Bøker Pocketbok (Bok med mykt omslag og limt rygg) |
| Utgitt | 30. mars 2015 |
| ISBN13 | 9782875742513 |
| Utgivere | Peter Lang AG, Internationaler Verlag de |
| Antall sider | 398 |
| Mål | 150 × 222 × 22 mm · 544 g |
| Språk | Fransk |
| Redaktør | Carayol, Valerie |
| Redaktør | Ordeix, Enric |
| Redaktør | Tench, Ralph |