Total Revenue Management (TRM): Case Studies, Best Practices and Industry Insights - Management for Professionals - Marc Helmold - Bøker - Springer Nature Switzerland AG - 9783030469870 - 4. juni 2021
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Total Revenue Management (TRM): Case Studies, Best Practices and Industry Insights - Management for Professionals 2020 edition

Marc Helmold

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Total Revenue Management (TRM): Case Studies, Best Practices and Industry Insights - Management for Professionals 2020 edition

This book explores total revenue management (TRM), an emerging concept in revenue management that incorporates existing principles and tools of revenue management across all profit streams.


191 pages, 71 Tables, color; 76 Illustrations, color; 2 Illustrations, black and white; XXV, 191 p.

Media Bøker     Pocketbok   (Bok med mykt omslag og limt rygg)
Utgitt 4. juni 2021
ISBN13 9783030469870
Utgivere Springer Nature Switzerland AG
Antall sider 191
Mål 454 g
Språk Tysk  

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