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Pocketbok
1997 edition
Multivariate Werbewirkungskontro...
(1997)
Manfred Schwaiger
NOK 429
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![Cover for Manfred Schwaiger · Multivariate Werbewirkungskontrolle: Konzepte Zur Auswertung Von Werbetests - Neue Betriebswirtschaftliche Forschung (Nbf) (Pocketbok) [1997 edition] (1997)](https://imusic.b-cdn.net/images/item/original/414/9783409128414.jpg?manfred-schwaiger-1997-multivariate-werbewirkungskontrolle-konzepte-zur-auswertung-von-werbetests-neue-betriebswirtschaftliche-forschung-nbf-pocketbok&class=scaled&v=1415765250)