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![Cover for Ole Gardewin · Platform Ambitions of Brands: A Scale Development and Empirical Investigation for Manufacturer Brands - Innovatives Markenmanagement (Pocketbok) [2024 edition] (2024)](https://imusic.b-cdn.net/images/item/original/208/9783658462208.jpg?ole-gardewin-2024-platform-ambitions-of-brands-a-scale-development-and-empirical-investigation-for-manufacturer-brands-innovatives-markenmanagement-pocketbok&class=scaled&v=1750951459)