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![Cover for P. Kuchinka · Levels of Corporate Globalization: Developing a Measurement Scale for Global Customer Management (Pocketbok) [1st ed. 2004 edition] (2004)](https://imusic.b-cdn.net/images/item/original/487/9781349518487.jpg?p-kuchinka-2004-levels-of-corporate-globalization-developing-a-measurement-scale-for-global-customer-management-pocketbok&class=scaled&v=1604017249)