Strategic Management and Competitive Advantage - Jay B. Barney - Bøker - Pearson Education - 9780135983034 - 20. juli 2019
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Jay B. Barney
Strategic Management and Competitive Advantage

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For courses in strategy and strategic management.



Core strategic management concepts without the excess

Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, to adapt the text to the students' particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.




MyLab Management

By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.

Media Bøker     Bok
Utgitt 20. juli 2019
ISBN13 9780135983034
Utgivere Pearson Education
Mål 208 × 262 × 28 mm   ·   500 g   (Estimert vekt)
Språk Engelsk  

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