How to Develop and Promote Successful Seminars and Workshops: The Definitive Guide to Creating and Marketing Seminars, Workshops, Classes, and Conferences - Howard L. Shenson - Bøker - John Wiley & Sons Inc - 9780471527091 - 16. januar 1991
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How to Develop and Promote Successful Seminars and Workshops: The Definitive Guide to Creating and Marketing Seminars, Workshops, Classes, and Conferences

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A guide to succeeding in seminar business - from developing a program and market testing, to pricing, promotion, advertising, and more. It presents research-based strategies responsible for filling more than one million seminar seats, to allow those with marketable knowledge to succeed in the seminar business.


288 pages, Ill.

Media Bøker     Pocketbok   (Bok med mykt omslag og limt rygg)
Utgitt 16. januar 1991
Opprinelig utgitt 1990
ISBN13 9780471527091
Utgivere John Wiley & Sons Inc
Antall sider 288
Mål 191 × 250 × 26 mm   ·   512 g
Språk Engelsk