Scenario Planning - Revised and Updated: The Link Between Future and Strategy - Mats Lindgren - Bøker - Palgrave Macmillan - 9781349367825 - 2009
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Scenario Planning - Revised and Updated: The Link Between Future and Strategy 1st ed. 2009 edition

Mats Lindgren

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Scenario Planning - Revised and Updated: The Link Between Future and Strategy 1st ed. 2009 edition

Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.


204 pages, XII, 204 p.

Media Bøker     Pocketbok   (Bok med mykt omslag og limt rygg)
Utgitt 2009
ISBN13 9781349367825
Utgivere Palgrave Macmillan
Antall sider 204
Mål 238 × 159 × 13 mm   ·   366 g
Språk Engelsk