Beth Breeze
The New Fundraisers Beth Breeze

Name: The New Fundraisers
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Author: Beth Breeze

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The New Fundraisers

Beth Breeze

This is the first empirically-grounded and theorised account of the identity, characteristics and motivation of fundraisers in the UK. Based on original data collected during a 3-year study of over 1,200 fundraisers, the book argues that it is not possible to understand charitable giving without accounting for the role of fundraising.

224 pages