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Brands and Branding Stephen Brown
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Brands and Branding
Stephen Brown
A fun and humorous introductory book that helps readers to begin to make sense of brands - what they are, what they do, why and how - through theory made enjoyable by plenty of current examples.
296 pages
| Media | Bøker Pocketbok (Bok med mykt omslag og limt rygg) |
| Utgitt | 31. august 2016 |
| ISBN13 | 9781473919525 |
| Utgivere | SAGE Publications Ltd |
| Antall sider | 296 |
| Mål | 170 × 243 × 16 mm · 528 g |
| Språk | Engelsk |
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