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Netnography: The Essential Guide to Qualitative Social Media Research 3 Revised edition
Kozinets, Robert (University of Southern California, USA)
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Netnography: The Essential Guide to Qualitative Social Media Research 3 Revised edition
Kozinets, Robert (University of Southern California, USA)
In this landmark third edition, Netnography: The Essential Guide provides the theoretical and methodological groundwork as well as the practical applications, helping students both understand and do netnographic research projects of their own.
472 pages
Media | Bøker Pocketbok (Bok med mykt omslag og limt rygg) |
Utgitt | 31. oktober 2019 |
ISBN13 | 9781526444707 |
Utgivere | Sage Publications Ltd |
Antall sider | 472 |
Mål | 183 × 244 × 27 mm · 814 g |
Språk | Engelsk |