Understanding Belief, Attitude, and Behavior: How to Use Fishbein and Ajzen's Theories in Evaluation and Educational Research - Brandt W. Pryor - Bøker - Emerald Publishing Inc - 9781648026140 - 16. februar 2022
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Understanding Belief, Attitude, and Behavior: How to Use Fishbein and Ajzen's Theories in Evaluation and Educational Research

Brandt W. Pryor

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Understanding Belief, Attitude, and Behavior: How to Use Fishbein and Ajzen's Theories in Evaluation and Educational Research

This book guides investigators on applying Fishbein and Ajzen’s theories to predict, explain, and change human social behavior. It includes examples, definitions, figures, and reviews of applications in evaluation and educational research, aimed at those not trained in attitude theory and measurement.


194 pages

Media Bøker     Pocketbok   (Bok med mykt omslag og limt rygg)
Utgitt 16. februar 2022
ISBN13 9781648026140
Utgivere Emerald Publishing Inc
Antall sider 204
Mål 156 × 234 × 11 mm   ·   294 g
Språk Engelsk  

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