Ogilvy on Advertising

David Ogilvy

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Pocketbok

New edition

(2007) NOK 179

Ogilvy on Advertising

Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, this book looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all: yourself.

288 pages, illus

Media	Bøker Pocketbok (Bok med mykt omslag og limt rygg)
Utgitt	2. februar 2023
ISBN13	9781802794960
Utgivere	Headline Publishing Group
Antall sider	288
Mål	199 × 129 × 36 mm · 316 g
Språk	Engelsk