Larry Ruddell

Database Management for Business Leaders Larry Ruddell

Database Management for Business Leaders gives all the technical and managerial insights you need to understand and use the data from commercial applications used in your organization as well as providing the tools to do it yourself. This book is for business leaders who want to take control of their data for business success! Each aspect of the book gives management tips and lessons learned so that the business leader will avoid common pitfalls in the database world.



The content of this book includes three basic elements:



1. Database blueprinta suggested plan for finding and/or developing a database to capture, store, and retrieve data for running the business (operations) and/or for helping the organization make decisions (decision support and analytics).



2. Particular techniques in Microsoft Access to use in carrying out the blueprint guidelines



3. Organizational issues that a business leader needs to be aware of and manage.