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B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence Second Edition 2025 edition
Philip Kotler
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B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence Second Edition 2025 edition
Philip Kotler
| Media | Bøker Innbunden bok (Bok med hard rygg og stivt omslag) |
| Utgitt | 18. september 2025 |
| ISBN13 | 9783031946646 |
| Utgivere | Springer International Publishing AG |
| Antall sider | 386 |
| Mål | 163 × 241 × 30 mm · 772 g |
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