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Marketing Cases from Emerging Markets Softcover reprint of the original 1st ed. 2014 edition
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Marketing Cases from Emerging Markets
Despite the fact that experts acknowledge the importance of the emerging markets, there is a dearth of real case studies specially focussed on marketing issues. With its case studies, collection of questions, and real-life marketing examples, this book offers unique benefits to marketing students and educators across the world.
176 pages, 6 black & white illustrations, biography
| Media | Bøker Pocketbok (Bok med mykt omslag og limt rygg) |
| Utgitt | 27. august 2016 |
| ISBN13 | 9783662511237 |
| Utgivere | Springer-Verlag Berlin and Heidelberg Gm |
| Antall sider | 167 |
| Mål | 155 × 235 × 10 mm · 258 g |
| Språk | Tysk |
| Redaktør | Kipnis, Eva |
| Redaktør | Mutum, Dilip |
| Redaktør | Roy, Sanjit Kumar |