Communication and PR from a Cross-Cultural Standpoint: Practical and Methodological Issues -  - Bøker - Presses Interuniversitaires Europeennes - 9789052018775 - 4. september 2012
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Communication and PR from a Cross-Cultural Standpoint: Practical and Methodological Issues New edition

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How should we approach cultural diversity in the workplace? This book aims to address the apparent limits of many traditional intercultural communication research methods when they are applied to real situations in present hybrid and cosmopolitan global organisations.


150 pages

Media Bøker     Pocketbok   (Bok med mykt omslag og limt rygg)
Utgitt 4. september 2012
ISBN13 9789052018775
Utgivere Presses Interuniversitaires Europeennes
Antall sider 150
Mål 220 × 152 × 13 mm   ·   224 g
Redaktør Carayol, Valerie
Redaktør Frame, Alex

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