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Building the Value Machine: Transforming Your Business Through Collaborative Customer Partnerships
Peter Cheverton
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Building the Value Machine: Transforming Your Business Through Collaborative Customer Partnerships
Peter Cheverton
Turn your business into a "value machine" where sales and marketing functions are aligned to work with key customers and create real value for both the customer and the business.
240 pages, Illustrations
Media | Bøker Innbunden bok (Bok med hard rygg og stivt omslag) |
Utgitt | 3. november 2009 |
ISBN13 | 9780749454852 |
Utgivere | Kogan Page Ltd |
Antall sider | 240 |
Mål | 167 × 240 × 23 mm · 580 g |
Språk | Engelsk |