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Understanding the Professional Buyer: What Every Sales Professional Should Know About How the Modern Buyer Thinks and Behaves
Peter Cheverton
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Understanding the Professional Buyer: What Every Sales Professional Should Know About How the Modern Buyer Thinks and Behaves
Peter Cheverton
Understanding the Professional Buyer is a practical guide for sales professionals. Providing insight into the behaviour and strategies of buyers it Includes guidance on; motivations and rewards, purchasing analysis and negotiation.
208 pages, Illustrations
| Media | Bøker Pocketbok (Bok med mykt omslag og limt rygg) |
| Utgitt | 3. november 2010 |
| ISBN13 | 9780749461232 |
| Utgivere | Kogan Page Ltd |
| Antall sider | 208 |
| Mål | 158 × 232 × 13 mm · 316 g |
| Språk | Engelsk |
![Cover for Peter Cheverton · Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status (Innbunden bok) [Re-issue edition] (2016)](https://imusic.b-cdn.net/images/item/original/053/9780749479053.jpg?peter-cheverton-2016-key-account-management-tools-and-techniques-for-achieving-profitable-key-supplier-status-innbunden-bok&class=scaled&v=1536676819)
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